Sodexo strengthens its presence in Mainland China and reinforces its position in the Food services market
Sodexo Live! retained as official caterer of Ascot Racecourse for another decade
Since 1998, Sodexo Live! has provided catering and hospitality services at the racecourse and has taken pride in creating exceptional experiences for racegoers all year round.
As part of the new contract, Sodexo Live will be introducing several exciting new initiatives. These are focused around 4 key pillars that are close to both organisations, including empowering their people, protecting the planet and innovation in food.
The initiatives include:
- Ascot Hospitality Academy – The industry leading hospitality academy will allow colleagues at Ascot the opportunity to improve their technical, service, and operating skills. The structured training programme will support career development and progression while also attaining industry recognised certifications
- Royal Ascot pop ups and lounge menu - Sodexo Live! will support Ascot in the growth, development, and expansion of its Royal Ascot brand by showcasing Royal Ascot’s signature food and drink offering in Sodexo Live! venues and airport lounges in key global markets through a range of pop up offers and Royal Ascot items on menus.
- Sustainability - As a committed partner of Ascot’s sustainability initiatives, Sodexo Live! has pledged to support a wide range of projects, including reviewing all food and drink offers to mitigate impacts on the planet, support biodiversity and habitats, and continue to manage waste and recycling as a 0% to landfill venue.
- Food and Wine Festival – Sodexo Live! and Ascot are working together to develop a leading food and wine festival to support a race weekend within the annual racing calendar. Programming for the event will include food pop-ups for national and international restaurants, masterclasses hosted by celebrity chefs, artisan food producers, and sustainable product lines.
One of the highlights of the venue partnership between Sodexo Live! and Ascot Racecourse is Royal Ascot which has been the pinnacle of the British Summer social calendar for centuries. Each year, the Sodexo Live! team pushes the boundaries of fine dining and food to deliver the best in hospitality and retail, with Royal Ascot racegoers able to dine on exquisite menus from Michelin-starred chefs.
With thousands of racegoers each day at Royal Ascot, Sodexo Live! recruits and manages over 3,000 team members and maintains high service standards through its award-winning training academy.
Royal Ascot 2023 - which runs from 20-24 June - is set to be one of the most special yet. It will both celebrate and remember Her Majesty Queen Elizabeth II's immense love of horse racing and welcome the reign of His Majesty King Charles III.
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