Sodexo announced a further investment in digital group catering company Meican
Sodexo, the world leader in Quality of Life Services announces that, through Sodexo Ventures, it has further invested in Meican, a digital group catering company in China. This will accelerate Sodexo’s food transformation and upgrade its innovative catering ecosystem while demonstrating its commitment to the Chinese market.
The food and beverage consumption habits of Chinese consumers are changing, and the pandemic has accelerated this transformation. Consumers are expecting more convenient and diverse, seamless online and offline connections, and a more sustainable dining experience - this trend is also emerging in the workplace. “Firms are cognizant of this opportunity; the majority of business leaders (78%).” According to 2021 Sodexo Experience Next Corporate Insights Research.
Based on consumer insights and to better meet their changing needs, through this additional investment in Meican and deepened cooperation, Sodexo aims to create an innovative model that is more digital, adapted to multi-scenarios, with empowered big data technology. The two parties will continue to extend the service capabilities and experience creation in the field of workplace catering from various aspects, such as offer development, online platform upgrading and offline channel expansion. It will help improve consumers' workplace catering experience, as well as their overall efficiency and quality of life.
"We are pleased to continue enhancing our partnership with Meican with this new investment."
"It is another important step of our food transformation strategy and innovative catering ecosystem upgrading in China. In Addition, we expect to leverage our partnership with Meican to accelerate our business growth."
"With a number of innovations in technology, management and services, Meican and Sodexo will quickly occupy more industries and larger markets, and export unique business models and technological capabilities to the global market."